Another former SRO hotel is facing upscale conversion, this time a three-story building at 1659 W Division in Wicker Park. Never the sort of place with a catchy name, the new branding concept for a planned 35-room "corporate housing-hostel hybrid" will see the name "Holiday Jones" attached to it. When not hosting companies' extended work trips, Holiday Jones will offer single stays for $70-$150. Not really hostel cheap, but there's probably a market for this in Wicker, given certain hipster comforts. [Crain's, previously]
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